MTC Invocation MethodExample ImageSupported?Working ExampleComments
Clickable Text Link This method is NOT supported by this device. To contact the dealership about this car by text message, click here and text us the stock number. Std. Msg & Data Rates Apply. This method initiates the SMS client on a mobile device from an anchor (link) tag.
Pros
- Simple; shopper immediately in their, presumably familiar, SMS client.
- It will start launch a text message with the number pre-populated.
Cons
- Will only work on devices with an SMS client.
Microform This method is supported by this device. This method uses a web form to post to server side code which then calls the Contact At Once! Text-To-Chat web service.
Pros
- Flexible UI; Form is a component of the site and completely under control of site developer
- Will work on any device
- Easy to capture search context
Cons
- More development effort than other options.
Clickable Image This method is NOT supported by this device. This method initiates the SMS client on a mobile device from an anchor (link) tag.
Pros
- Simple; shopper immediately in their, presumably familiar, SMS client.
- It will start launch a text message with the number pre-populated.
Cons
- Will only work on devices with an SMS client.
Non-Clickable Image This method is supported by this device. This method is simply a picture that advertises the mobile text connect phone number.
Pros
- It will work anywhere.
Cons
- More keystrokes, albeit a phone number, for shopper.
MTC Conversation Initiater This method is supported by this device. This method launches a Contact At Once! hosted form that can initiate a text conversation.
Pros
- It will work anywhere.
- Simple integration; shoppers’ search context available to answerer
- Unambiguous TCPA compliance, opt-in
Cons
- More keystrokes for shopper